Café Monitor 2020
Café Monitor
Every year the number and variety of coffee places grows. These days you can buy coffee not only at cafés but also grocery shops, bakeries and petrol stations. Check out the results of our latest study from 2018. Each edition of the report compares current year’s results to results from the previous years.
Range of topics
- Consumer behaviours, including:
- visiting habits,
- factors influencing coffee chain selection,
- preferences,
- amounts spent,
- visit circumstances
- non-coffee products preferences
- knowledge and visiting of coffee places
- evaluation of coffee corners and grocery shops serving take-away coffee
- chain image
- evaluation of coffee places
- marketing communication
Additionally, the extended version of the report contains a drivers’ booster, i.e. results collected from a sample of drivers who buy coffee at petrol stations.
Report availability
Report is published once a year, in May.
Methodology and sample
CAWI quantitative study, conducted on a total sample of approx. 1400 people from big cities, drinking coffee out.
Contact to Researcher
Natalia Sieroń
natalia.sieron@arc.com.pl
Phone: 22 584 85 24
Contact to Key Account Manager
Marcin Powiłański
marcin.powilanski@arc.com.pl
Phone: 22 584 85 14, 602 492 205
ARC Rynek i Opinia in numbers
Almost 30 years
experience
350 000 individuals
surveyed annually
65 000 registered
online panel participants (ePanel.pl)