Sweet Monitor
Ice cream parlours, cafés, patisseries, bakeries – all the places where you can eat something sweet, gathered in one report. You will find out how and where Poles eat sweets, how they evaluate the particular chains and how much money they spend. Results of this report will allow business owners to better cater their operations to clients.
Range of topics
  • Consumer behaviours, including:
    • visiting habits,
    • factors influencing chain selection,
    • preferences,
    • amounts spent,
    • visit circumstances
    • take-away product purchases
  • knowledge of and visiting of the places
  • chain image
  • evaluation of the places
  • marketing communication
Report availability

Report is published once a year, in June.

Methodology and sample

CAWI quantitative study, conducted on a total sample of over 1000 people – patisseries’ and ice cream parlours’ clients

Contact to Researcher

Karolina Knyziak
e-mail: karolina.knyziak@arc.com.pl
Phone: 22 584 85 29

Contact to Key Account Manager

Marcin Powiłański
e-mail: marcin.powilanski@arc.com.pl
Phone: 22 584 85 14, 602 492 205

  • Sweet Monitor

Sweet Monitor

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